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More About American Girl
It’s what we’ve believed since our founding in 1986. And it’s a belief that drives us to be a trusted partner for parents who want to raise strong, confident girls.
Through the joy of play and the wonder of a great book, we help girls discover their sense of self. Our timeless stories and memorable characters instill important values like honesty, courage, kindness, and compassion.
These values help form who girls become. Together with parents, we’re encouraging a new generation to write their own history and create a world we all want to live in.ntroduced in 1986, American Girl’s flagship line of historical characters features 18-inch dolls, books, and accessories that give girls ages 8 and up a dramatic understanding of the role women and girls played in shaping our country.
American Girl markets and distributes products through our award-winning catalogue; on our website, americangirl.com; in our proprietary U.S. experiential retail stores, as well as at select specialty retailers in Canada and the UAE. Plus, American Girl books are available through retail and online booksellers.
As a wholly owned subsidiary of Mattel since 1998, American Girl is one of the nation’s top omni-channel marketers, with direct, retail, and publishing divisions to serve the American Girl brand and our customers.
Store Stats For American Girl
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About American Girl
Official site for American Girl dolls, clothes, doll furniture, doll accessories, books, and more. Discover new clothes and dresses for girls and dolls.
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