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Change The World

Our mission is to help people everywhere live better lives - to optimize the body, hydrate those in need, and better the planet. Our focus on creating the Best Products, Giving Back, and Sustainability are the ways in which we're charging into the future - transforming our business, our industry, and the entire globe. We know that with the power of our community, together, we can Change The World CTW.

Here are the 3 pillars of our mission.

Best Products

We develop highly effective functional products that make you feel better, faster. We work with a world-class team to create the most cutting-edge functional beverages where science meets taste.

Functionality

Premium Ingredients

Flavor

Giveback

In 2015, we donated 500 servings to a homeless shelter in Los Angeles. It wasn’t a lot, but we knew we had to start somewhere if we wanted to make a real impact. The next year, we donated 28,000 servings to the people of Haiti. Our mission grew larger. In 2018, we partnered with Direct Relief, one of the largest humanitarian organizations in the world, in order to expand our reach. With their help, we sent our product to all corners of the globe. In April of 2020, we donated over 2.3 million sticks to 1800+ hospitals around the country to support all the frontline workers battling Covid-19. To date, we've surpassed 9 million servings donated globally.